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Position: Auto Articles - [Auto News] - Kia made the Frankfurt Motor Show a walk in the park
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Kia made the Frankfurt Motor Show a walk in the park
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For many PRs and journalists, the Frankfurt Motor Show from September is a distant memory now. The pure size of that event makes it… a marathon. But for the staff at Kia it`s different – as Ross Pinnock – motoring writer, found out when talking with the designer Peter Schreyer after he drove the Kee coupé. Schreyer explained that the show was not that big of a deal, thanks to Kia`s all new European base – located a minute distance from the venue.
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