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Position: Auto Articles - [Auto News] - Audi entering the European Le Mans Series starting next year
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Audi entering the European Le Mans Series starting next year
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AUDI AG is making a strong commitment to the 2008 motorsport season with the biggest plant involvement in the history of the company. Besides defending its DTM title with the help of the new A4 and the debut of three sportscars (diesel-powered) in the 24 Hour of Le Mans, the plan for Audi Sport is to continue its American Le Mans Series involvement and its Le Mans Series in Europe entry.
"Without its successes in motorsport, Audi would not be the most sporting and fastest growing brand in the premium segment," stresses the Chairman of the Board for AUDI AG Rupert Stadler. "Everybody at Audi knows just how important motorsport is for the brand. We will continue to concentrate on racing series that bear a close relationship to production and which accelerate the development of our production car range. This is the case with the DTM and the Le Mans sportscars".
Audi plans to introduce two vehicles in the Le Mans Series in Europe and the American Le Mans Series through Audi Sport North America in America and Reinhold Joest’s European team. "Stable regulations with the clear positioning of the LM P1 sportscar as top category and good TV marketing in Europe are conditions for Audi’s factory involvement in both of the Le Mans series," explains Dr Wolfgang Ullrich – the Head of Audi Motorsport.
"Quite obviously the target in the DTM is to make a successful title defense," says Dr Ullrich. "The new A4 road car is a big step forwards and it had already won many benchmark tests and important awards before its market launch. We will do everything possible to put a race car on the track that will do justice to the production car’s reputation".
Auto Article Url: http://www.auto-motor-car.com/article_1910.htm
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